Ben Eng, Ph.D.

Executive Director

Ben Eng is Co-Founding Executive Director of the Center for Entrepreneurship and Business Innovation (iCenter) and an Associate Professor of Marketing and Entrepreneurship at Marshall University's Lewis College of Business. 


At the graduate level, he has taught Advanced Marketing Management as well as Marketing & Management, while at the undergraduate level he has taught Principles of Marketing and Internet and Social Media Marketing. His research focuses on celebrity branding and design thinking. Before his career in academia, he worked in the entertainment industry for two of Hollywood’s leading talent agencies – United Talent Agency and The House of Representatives.


Academic Credentials:

PhD Southern Illinois University (2014)

MBA Marshall University (2009)

BA James Madison University (2000)

Awards and Honors:

Pickens Queen Teaching Award Winner (2018)

LCOB Service Award (2015)

Pickens Queen Teaching Award Nominee (2015)

MU Lewis College of Business Summer Research Grant (2015)

Society for Marketing Advances Doctoral Consortium Fellow – Hilton Head, SC (2013)

© 2020 by Marshall University Center for Entrepreneurship and Business Innovation

Part of the Lewis College of Business and Brad D. Smith Schools of Business

Corbly Hall 336

One John Marshall Drive Huntington, WV 25755

E: P: (304) 696-5105

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